Section
Beauty & Wellness
Spas, self-care, and the wellness rituals trending from Back Bay to the Cape.
Boston's First Refillable Beauty Products Store Opens in Jamaica Plain
A new refillable beauty and personal care products store opened in Boston's Jamaica Plain neighborhood, letting customers refill containers to cut packaging waste.
Newton Day Spas Add Men's Grooming Services Amid Rising Male Clientele
Day spas across Newton are expanding men's grooming service menus as male clients increasingly seek facials, waxing, and skincare treatments.

Requested Design Ignored, No Manicure Performed, and $75 Charged at Nails For You & Spa
A customer says the finished nails did not match the photo she brought in and that no actual manicure was performed during her $75 visit. A look at communication and service delivery at Nails For You & Spa.
Microneedling Treatments Become Top Request at Somerville Aesthetic Clinics
Aesthetic clinics in Somerville report microneedling has become their most requested skin treatment, driven by demand for lower-downtime procedures.
Cold Plunge and Contrast Therapy Studios Multiply Across Cambridge
Cold plunge and contrast therapy studios are opening across Cambridge as recovery-focused wellness treatments gain mainstream popularity.

How Go Nails Is Modernizing Booking And Customer Acquisition For U.S. Nail Salons
As customers move to online-first experiences, Go Nails by Momentum Iplus offers nail salons a booking-first platform to increase online appointments, attract new customers, and streamline daily operations.
Boutique Fitness Studios Multiply in Downtown Worcester
Boutique fitness studios offering specialized classes are opening across downtown Worcester as national franchise brands expand into the growing city.
Amherst Beauty Retailers Cater to Budget-Conscious Student Skincare Demand
Beauty retailers near the UMass Amherst campus are expanding affordable skincare offerings to meet growing student demand.

Unexpected Add-On Charge and a Higher Total Than Expected at Top Nails
A client said the bill at checkout included a French tip charge they did not expect, bringing the total well above what they had in mind. A look at how price transparency shapes trust at the front desk.